Radio Programming Proposal
Manter
These are not the final terms of the agreement
between you and Sheffield Live!. ALL
aspects are negotiable. Both parties
will agree upon the final terms. If
interested, Harry Swallow will contact you to schedule a formal meeting.
Section 1
Name or title of
program: Manter (This is a mix of the words man and banter)
Length of show: 1
and a half hours
Genre or type of
program: The genre will be entertaining and to inform. It will be presented in
an informal way. I think that this will work as some of the most popular
podcasts do in in this manner.
Brief description
/ synopsis: The podcast will be much laid back like a conversation between
friends I think that this will work very well as it will let the listener
relax. The topics that we will talk about are thing like film, games and
comics. These are things that I have strong back ground in and know lots about.
There is a large amount of people who also like seeing the best films and
playing the newest games. I find that
people do one of these thing do the other are at least have an interest in
them.
Production method: Pre-Recorded
Section 2
Target audience
Time
of day: 06:00PM
Day(s)
of the week: Friday
Intended
age of audience: 18-45
Other
target details: Mainly Male
Section 3
Show
Presenters/Hosts
#
of Hosts: Harry Swallow and Mitch Morton
Name/Descriptions
of hosts: It will be me (Harry
Swallow) and Mitch Motion who will be presenting Manter. Mitch and me are both
18 and go to the same college. We like the same type of comedy and have a lot
of common interests.
Delivery style: It
will be very informal and have a very heavy Yorkshire dialect and ascent. This
is what will appeal to our audience as the target is people with in Sheffield.
We would talk in an informal manner as podcast with a more laid back manner.
Resources required
Human: Harry Swallow and Mitch
Morton
- Software – Editing (Adobe Audition) [£27.34 per
month]
Ideally, we would like industry
professional software such as Pro Tools, but to be cost effective we are using
Adobe Audition for a couple of months during post production as this is the
cheapest software available.
- Hardware – Professional Radio Microphones (sE
Electronics se x1 Vocal Pack Microphone) {x3} [£129.99], PC (Lenovo C470
Touch Screen All in one) [£499.99] , Behringer Xenyx X1204 Portable Mixing
Desk [£88.52]
We will use these professional grade
microphones, one for each of the presenters as well an extra for guest
interviews. The computer is required for utilising our editing software and
live cues for jingles, tracks and vox pops are played via our mixing desk.
- Music Licensing – Cost N/A
Music used on Manter will be all be royalty free, meaning there are no licensing costs for the use of copyrighted music as there will be none used.
- Studio Furniture –
Computer Desk (StudioRTA Creation Station) [136.52], Berlin Executive
Office Chair (Viking Direct) {x3} [£41.99]
Accompanies the hosts as well as our
guest if we were to do an in-studio interview; desk to do all editing from.
Location:
- Studio Space Rental –
Sheffield Live! Offices [£30 per month]
Included in this cost is the privilege
to be able to broadcast your programme for the radio station.
Production time (recording
and editing): It would take us about an hour maybe long to record all of the
podcast and take around a day to edit it.
Additional
information
(Include schedule
/ structure)
Content of show: In
Manter the content would change from week to week because we would change the
topic of what we would take about. One week it would be the best films next
week it would be about the best music. Each week we would have a topic we would
talk about but beforehand we would talk about any big news of the week. I do
not think that we would interview anyone we could have a guess on an episode
but I would not interview them. At the end of the podcast we would go throw
some fan feedback. Me (Harry Swallow) and my friend Mitch Morton will be
presenting the podcast Manter. We will be talking in a very informal manner
because it will appeal more to the audience. We will be talking the News,
current affairs, music, films, games, and cars. Anything that will be talked
about in the news and any other popular topics. We will have a short intro
sound that will be more of a jingle. If we make more it will be segment in the
podcast and each segments will have its own small jingle. When we get people
listening to us we will ask for people to ring in to talk to us and I will set
up an e-mail account so that people can get in contact with us at any time. We
will not be having any guest for the first podcast but maybe on a latter one. At
the end of the podcast we would go throw some fan feedback.
Interviews and as
it is a podcast there would not be any phones in as it would all be
pre-recorded. We would use thing like face book, twitter and email.
Music- the music
included in the opening intro will be produced In house to eliminate any risk
of copyright infringement.
Examples of
questions and issues to be raised for interviews: We will not be interviewing
anyone we will be having guests on but we will not ever interview anyone. The
questions that will be asked are to do with the topics of the week like if we
talked about the best hero films I would ask at the end to contact us and tell
us their favourite tell us why and then the worst hero films they have seen and
why. Then go over it in brief in the
next show. Because we go over things the listener has said they will feel like
that they are interacting with us.
Styles of music to
be used: We will not be playing music but if one of us mention something I may
put it in the end of the podcast when it comes to editing it.
Will your program use advertising to make a
profit? c
Yes c
No c
Maybe
3. There would not
be much music in the podcast. There would be if the podcast for that week is
based on music. There would be a bedding song in the background if we talk
about something like a song or soundtrack.
4. We would
advertise small business in the Sheffield area like clothing shop, restaurants
and ant local events.
Adverting
Frog and
parrot
O2 academy
I would use these
because we would talk about music and both of these places have lots of musical
acts.
City taxi
Mercury taxi
The show would be
late at night so people would most likely use a taxi if they were going for a
night out and would be unable to drive because of drinking.
Jafflong
restaurant
Tilly’s
I would use these
because they are local restaurants and would be easy to get advertising.
Celluloid screams
I would talk about
films a lot during all of the podcasts so I would have this local film festival
as it fit in very well with the topics and theme I would take about
We would not get
lots of advertising profit because we would be doing in throw Sheffield live
and they cannot make %50 more profit
Profits/Costs
Resource Total:
Hardware = £918.48
Software = £27.34 (per month)
Studio Setup = £262.49 + £30 (per
month)
Licensing = £300 (per year)
Overall Total:
£1180.97 + £988.08 (Subscription Costs
for first year)
Projected Profit (If Manter were to be
broadcast on commercial radio):
- Primarily from Advertising – Up to £4000 for 30s slots per show for
a 2 week period. (£107 per 30 s advert)
This quotes applies to advertisers who
want space on commercial radio, i.e. on Hallam FM where a particular advert
might be played for 30 seconds, 3 times a day for 2 weeks.
Start-up costs can be expensive because
you need to purchase new and professional equipment required for production.
Furthermore, in the shows infancy, profits can be minimal as advertising is
scarce. Over the lifetime of our programme, popularity increases meaning more
potential for advertising, a primary source of income. This increased profit
can be utilised for equipment upgrades and brand expansion.
Manter is scheduled to
be broadcast on Sheffield Live!, who can assist in subsidising some items on
our budget. For example, along with studio space rental, mixing consoles and
voice recording hardware will be provided. On top of that, the channel retains
a PRS License allowing copyrighted music to play over the radio.
Future Developments:
- Popularity > Advertising Potential > Bigger Budget > Improved Resources > Better Features
The future development that I would like to happen into get a following as I what'ed the podcast to revolve around host and listener interaction, but I do know that this is something that I will not be able to do from the get go. I would also like to have theme chooses and little songs that the listeners have made that I could put on as an opening theme to the podcast and for the different segments
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